The Q2 2024 TiVo Video Trends Report United Kingdom reveals video trends and more to show how this industry is utilising the latest video technologies to adapt to our changing times.
Some key findings:
UK viewers use an average of 6.5 video services, with an average monthly spending of nearly £75.
61% of consumers use more than one app in a typical viewing session.
Over 50% of respondents consider it a significant pain point to browse multiple apps to find something to watch.
28% of the current Pay TV subscribers once cut the cord but later chose to re-subscribe.
56% of UK consumers have a pay TV subscription and 43% use AVOD/FAST services.